# GEO Search by Agentcy > GEO Search is a free AI visibility analytics tool for B2B technology brands. It analyzes brand mentions and visibility across LLM-generated responses, helping brands understand and optimize their presence in AI search results (Generative Engine Optimization). ## About GEO Search is built by Agentcy, a PROps (PR Operations) platform founded by Claire Williamson (CEO) and Tom Fry (CTO). The tool tracks how brands appear in responses from large language models like ChatGPT, Claude, Gemini, and Perplexity. ## What is Generative Engine Optimization (GEO)? Generative Engine Optimization (GEO) is the practice of optimizing a brand's visibility in AI-generated search responses. Unlike traditional SEO which focuses on ranking in search engine result pages, GEO focuses on being mentioned, recommended, and cited by large language models when users ask questions about products, services, or solutions in a given category. ## Key Features - Brand Audit: Search any B2B tech brand to discover AI visibility, mentions, and competitive positioning across LLM responses - Quadrant Analysis: Interactive visualization categorizing brands as Leaders, Specialists, Challengers, or Niche players based on mention frequency and segment breadth - Citation Tracking: Identifies which publications and URLs are cited when LLMs recommend brands - Segment Analysis: Understand visibility across different B2B technology segments and sectors - Co-mention Analysis: See which brands are mentioned alongside yours in AI responses ## Pages - [Home](https://geosearch.co/): Brand search and AI visibility overview - [Explore](https://geosearch.co/explore): Interactive quadrant analysis of brand positioning in AI search - [Brand Audit](https://geosearch.co/audit): Detailed brand visibility audit with segment breakdown - [Solutions](https://geosearch.co/solutions): Advanced AI visibility platform from Resonance+Agentcy - [About](https://geosearch.co/about): About the founders and company ## Contact - Website: https://agentcy.com.pr - Email: hello@resonancecrowd.com